For over half a century, Durango has been providing premium quality footwear that merges traditional western and modern style.

Durango Ad: An old hand in the boot business brings new savvy to the cowboy boot field. Durangos are created with the features, materials and workmanship of boots usually retailing for considerably more. A complete line of cowboy boots and western ranch wellingtons for men and boys to retail from $24.95 to $27.95. Note these special features: Specially treated leather soles, all leather insoles, all leather pull straps, and hung linings in all leather lined styles. Durangos are made on the newest, most modern and proven lasts in the cowboy boot field.
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FOUNDED

Durango Boot was founded in Flowery Branch, GA with manufacturing facilities in Franklin, TN and Chapel Hill, TN. Durango Boot dedicated itself to provide the most comfortable and durable footwear on the market.

  • - Durango moves its headquarters to Franklin, TN in 1966.
Durango Ad: An old hand in the boot business brings new savvy to the cowboy boot field. Durangos are created with the features, materials and workmanship of boots usually retailing for considerably more. A complete line of cowboy boots and western ranch wellingtons for men and boys to retail from $24.95 to $27.95. Note these special features: Specially treated leather soles, all leather insoles, all leather pull straps, and hung linings in all leather lined styles. Durangos are made on the newest, most modern and proven lasts in the cowboy boot field.

FOUNDED

Durango Boot was founded in Flowery Branch, GA with manufacturing facilities in Franklin, TN and Chapel Hill, TN. Durango Boot dedicated itself to provide the most comfortable and durable footwear on the market.

  • - Durango moves its headquarters to Franklin, TN in 1966.
Magazine cover showing a cowboy holding his baby while on a ranch horse.
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THE NEW WEST

Urban cowboy craze rises. Durango launches “The New West” collection featuring genuine and exotic leathers.

Magazine cover showing a cowboy holding his baby while on a ranch horse.

THE NEW WEST

Urban cowboy craze rises. Durango launches “The New West” collection featuring genuine and exotic leathers.

Grand Ole Opery Logo
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OFFICIAL FOOTWEAR

Durango becomes official Grand Ole Opry and Opryland Footwear.

Grand Ole Opery Logo

OFFICIAL FOOTWEAR

Durango becomes official Grand Ole Opry and Opryland Footwear.

Durango Ad: Introducing the first trucker's boot with comfort core. Removable comfort core insert from heel to toe. Superior shock absorbing ability, and dual-density oil & slip-resistant outsole with 1-year guarantee. EVA bottom filler for maximum flexibility, sole weighs up to 30% less than those found in most boots, and Comfort Core insole for that 'Broken In' feeling
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PIONEERING COMFORT

Durango pioneers comfort in western footwear by adding its patented Comfort Core™ technology into the line.

Durango Ad: Introducing the first trucker's boot with comfort core. Removable comfort core insert from heel to toe. Superior shock absorbing ability, and dual-density oil & slip-resistant outsole with 1-year guarantee. EVA bottom filler for maximum flexibility, sole weighs up to 30% less than those found in most boots, and Comfort Core insole for that 'Broken In' feeling

PIONEERING COMFORT

Durango pioneers comfort in western footwear by adding its patented Comfort Core™ technology into the line.

Rolling Stone magazine cover with the cast on the hit show 'Seinfeld' wearing Durango boots.
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URBAN TRENDS

Durango launches the Harness collection and emerges in magazines and television due to the growth of the urban and grunge music scenes.

Rolling Stone magazine cover with the cast on the hit show 'Seinfeld' wearing Durango boots.

URBAN TRENDS

Durango launches the Harness collection and emerges in magazines and television due to the growth of the urban and grunge music scenes.

AS SEEN ON TV

First television commercial airs.

AS SEEN ON TV

First television commercial airs.

New Rocky headquarters built in Nelsonville, OH
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HOME SWEET HOME

Durango is purchased by Rocky Brands and moves to Nelsonville, OH.

New Rocky headquarters built in Nelsonville, OH

HOME SWEET HOME

Durango is purchased by Rocky Brands and moves to Nelsonville, OH.

Country Music Association Logo
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OFFICIAL PARTNER OF CMA

Durango becomes official partner and sponsor of the Country Music Association Festival.

CLICK HERE TO SEE OUR FASHION STYLES
Country Music Association Logo

OFFICIAL PARTNER OF CMA

Durango becomes official partner and sponsor of the Country Music Association Festival.

CLICK HERE TO SEE OUR FASHION STYLES
Durango Rebel American flag boot
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REBEL LAUNCH

Durango launches the Rebel collection, leader in lightweight and comfortable western silhouettes.

  • - Introduction of our iconic flag boot. To this day, half a million pairs have been sold.
Durango Rebel American flag boot

REBEL LAUNCH

Durango launches the Rebel collection, leader in lightweight and comfortable western silhouettes.

  • - Introduction of our iconic flag boot. To this day, half a million pairs have been sold.
Durango Rebel Breast Cancer Awerness boot
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REBEL WITH A CAUSE

Durango launches the Pink Ribbon boot benefitting breast cancer awareness.

  • - To date, Durango has donated over $273,000 to breast cancer research
Durango Rebel Breast Cancer Awerness boot

REBEL WITH A CAUSE

Durango launches the Pink Ribbon boot benefitting breast cancer awareness.

  • - To date, Durango has donated a total of $257,825 to breast cancer research
New Durango X-Treme Comfort Footbes technology
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THESE BOOTS WERE MADE FOR WORKIN'

Durango launches new work/western collection, Durango Maverick XP, featuring our X-Treme Comfort Footbed technology.

CLICK HERE TO SEE OUR TECHNOLOGY
New Durango X-Treme Comfort Footbes technology

THESE BOOTS WERE MADE FOR WORKIN'

Durango launches new work/western collection, Durango Maverick XP, featuring our X-Treme Comfort Footbed technology.

CLICK HERE TO SEE OUR TECHNOLOGY
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