For over half a century, Durango has been providing premium quality footwear that merges traditional western and modern style.


Durango Boot was founded in Flowery Branch, GA with manufacturing in Franklin, TN and Chapel Hill, TN. Durango Boot dedicated itself to provide the most comfortable and durable footwear on the market.

Durango moves its headquarters to Franklin, TN in 1966.

The New West

Urban cowboy craze rises. Durango launches "The New West" collection featuring genuine exotic leathers.

Durango moves its headquarters to Franklin, TN in 1966.

Pioneering Comfort

Durango pioneers comfort in western footwear by adding its patented Comfort Core™ technology into the line.

Urban Trends

Durango launches the Harness collection and emerges in magazines and television due to the growth of the urban and grunge music scenes.

As Seen on TV

First television commercial airs.

Home Sweet Home

Durango is purchased by Rocky Brands and moves to Nelsonville, OH.

Official Partner of CMA

Durango becomes official partner and sponsor of the Country Music Association Festival.

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Rebel Launch

Durango launches the Rebel collection, leader in lightweight and comfortable western silhouettes.

Introduction of our iconic flag boot. To this day, half a million pairs have been sold.

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Rebel with a Cause

Durango launches the Pink Ribbon boot benefiting breast cancer awareness.

To date, Durango has donated a total of $257,825 to breast cancer research.

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These Boots Were Made for Workin'

Durango launches new work/western colleciton, Durango Maverick XP, featuring our X-Treme Comfort Footbed technology

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