DURANGO® BOOTS RETURNS AS OFFICIAL BOOT OF WRANGLER NATIONAL FINALS RODEO
Durango® Boots will return as the official boot of the Professional Rodeo Cowboys Association® (PRCA) Wrangler National Finals Rodeo® (Wrangler NFR), the richest and most prestigious rodeo in the world. As the Wrangler NFR official boot sponsor, Durango® will be onsite to present custom-designed champion boots to each PRCA 2022 world champion and will host a variety of spectator activities including Team Durango® athlete autograph sessions, giveaways, free-boot promotions, and retail activations throughout the ten-day competition.
“Durango® Boots is honored to serve as the official boot of the Wrangler NFR,” said Mike Fuller, Durango® Vice President/General Manager. “We are proud to support this prestigious event showcasing the most elite rodeo athletes in the world and are excited to present the best-of-the-best in each discipline with custom designed PRCA world champion boots to commemorate their wins.”
Durango®’s world champion boots will be gifted to all 10 world champions. The hand-crafted genuine full quill ostrich boots feature an embroidered NFR logo on the front of the goat leather shaft, leather lining, genuine leather stacked heel, nailed leather outsole and the wording “2022 Champion” embossed on the bottom of the genuine leather outsole.
The 2022 Wrangler NFR will take place December 1-10 at the Thomas & Mack Center in Las Vegas. Durango® boots will be sold at Stetson Country
Christmas at the Rio (booth #325 and #425) and in Boot Barn’s booth at Cowboy Channel Cowboy Christmas in the Las Vegas Convention Center
(#2101). Durango® will also be giving away free pairs of boots in their Stetson Country Christmas booth and each night prior to the rodeo at
the Thomas and Mack over the course of the 10-day event.
“The PRCA is excited to have Durango® Boots as the official boot of the National Finals Rodeo® and as a national sponsor of ProRodeo,” PRCA CEO Tom Glause said. “Durango® Boots has been crafting authentic western footwear for more than 50 years. Now, the PRCA and Durango® Boots can start crafting history together with our ProRodeo athletes.”
The athletes who qualify for the NFR are assigned a back number based on the amount of money earned throughout the regular season. While 119 athletes will compete in the 2022 Wrangler NFR, 120 numbers will be worn. The number 21 will not be given as a tribute to the 21 lives lost in the shooting in Uvalde, Texas in May. The Uvalde community will be a part of a special ceremony honoring those who lost their lives and their families during the NFR.
The Team Durango® athletes to compete at NFR and their associated back numbers are:
• Caleb Smidt, Professional Tie-Down Roper - #15
• Riley Webb, Professional Tie-Down Roper - #40
• Shane Hanchey, Professional Tie-Down Roper - #26
• Stevi Hillman, Professional Barrel Racer - #51
• Jordon Briggs, Professional Barrel Racer - #9
• Lisa Lockhart, Professional Barrel Racer - #116
• Orin Larsen, Professional Bareback Rider - #65
• Zeke Thurston, Professional Saddle Bronc Rider - #19
• Ty Erickson, Professional Steer Wrestler - #75
• Martha Angelone, Professional Breakaway Roper - #1
• Josie Conner, Professional Breakaway Roper - #15
• Cheyanne Guillory, Professional Breakaway Roper - #10
Team Durango® athletes will be available for autograph sessions at both the PRCA booth in Cowboy Channel Cowboy Christmas (#121) and Durango®’s booth at Stetson Country Christmas (#325 and #425).
To purchase tickets to the 2022 Wrangler NFR, visit NFRexperience.com.
ABOUT DURANGO® BOOTS
Founded in 1966, Durango® Boots manufactures and markets quality-crafted western and fashion footwear for men, women and children. It is a division of Rocky Brands™, a publicly traded company on NASDAQ® under the symbol: RCKY. For more information visit www.durangoboots.com.
ABOUT PROFESSIONAL RODEO COWBOYS ASSOCIATION®
The PRCA, headquartered in Colorado Springs, Colo., is recognized as the unsurpassed leader in sanctioning the sport of professional rodeo. The PRCA's mission is to unify membership in providing an innovative fan experience, to grow the sport of professional rodeo and provide new expanded opportunities for our membership and sponsors. Since 1986, the PRCA has paid out more than $1 billion in prize money to its contestants. The PRCA offers the best cowboys and the best rodeos, delivering the best fan experience while positively impacting our communities and embracing the spirit of the West. A membership-based organization, the PRCA sanctioned over 600 events in 2022, and there are more than 40 million rodeo fans in the U.S. The PRCA televises the sport's premier events, with the world-renowned Wrangler National Finals Rodeo on The Cowboy Channel and RFD-TV and streaming on the PRCA on Cowboy Channel Plus App. The PRORODEO® Tour and RAM National Circuit Finals Rodeo also air on The Cowboy Channel and RFD-TV, and the PRCA on Cowboy Channel Plus App. PRCA-sanctioned rodeos donate more than $40 million to local and national charities every year. For comprehensive coverage of the cowboy sport and daily updates of news and results visit the PRCA's official website, www.prorodeo.com.
Durango® is proud to be named the official boot of the Professional
Cowboys Association®'s (PRCA) National Finals Rodeo® (NFR), the richest and most
prestigious rodeo in the world.
And this is just the beginning…